AS WE REVIEW THE POST-EVENT SURVEY,
Networking with Retailers/Manufacturers was the number one answer when asked how important the various activities are at Surf Summit. Manufacturers overwhelmingly value your presence and interaction and it remains the reason they attend. After all, a number of major manufacturers in the industry financially back the organization so that you are afforded a minimal cost $99/year membership.
The event is always brightened further by dynamic speakers from within the action sports industry and beyond, and they’re always inspiring. This year Sam George led a discussion with Stacy Peralta, Ken Schmidt from Harley Davidson evoked a look at why consumers are so passionate about industry brands, and aol’s David Shing took us on a wild ride through what’s now, but mostly what’s up next in digital tech and trends.
ROUNDTABLE TOPICS SERVED RETAILERS WELL. AMONG THEM WERE:
Best Practices for Internet Marketing
Surviving the Amazon: New Strategies to Combat Price Undercutters
Trade Marketing: What Really Reaches Retailers
Special Treatment: Exclusive Merchandise Programs for Specialty Retailers
Fueling the Passion: Fostering the Growth of Emerging Brands
DID YOU MISS THE EVENT?
Please let us know if you wanted to come but couldn’t and why so we can use that feedback towards future event plans. Additionally, for any new member that signs up through June we’ll send you an exclusive copy of the Roundtable Takeaways that Surf Summit attendees value so much.
Thanks again to Surf Expo, BRA’s sponsor for this event, as well as Surf Summit 15 Sponsors: Surf Expo, Walter Wilhelm Associates, Ritholz, Levy, Sanders, Chidekel & Fields and Moss Adams.
For more information, please visit our website.
