AGENDA staff pictured from left to right: Brittney Nelson, Show manager; Vanessa Chiu, Director of Women’s Sales and marketing; Cody Debacker, Director of Sales and Partnerships; Christine Warren, Director of Retail Relations; Aaron Levant, AGENDA founder; Chris Pablo, Art director; Mike Carter, VP of Sales and Marketing; Sarah Tehrani, Finance Manager
AGENDA Trade Show has been branching out with a financial partnership, new hires, and an additional show in Las Vegas in August. We caught up with AGENDA President Aaron Levant to ask him more about these exciting changes.
How has the partnership with REED Exhibitions benefitted AGENDA?
It has been a supportive alliance. Since REED’s involvement, we’ve been able to increase our bandwidth with both our key new hires and dedicated AGENDA staff seated on the East Coast. With REED’s expertise, we’ve been able to fine-tune our sales and marketing tools, enabling us to focus on curating a great tradeshow experience for all our brand partners and provide superior customer service.
What do your new hires bring to AGENDA?
Most recently, we’ve welcomed two new hires to our AGENDA team in LA. Mike Carter, comes to us with a wealth of experience after his track co-founding Electric Eyewear and VP of Global marketing for SkullCandy. And Vanessa Chiu, brings her creative Women’s point-point-of-view in fashion, lifestyle, and ASR. After her eight year stint at Insight as US Marketing and PR Manager, she’s ready to bring her female-centric vision to life at AGENDA. We’ve also beefed up our in-house customer service support to include a NorthEast retail relations manager, customer service, and marketing coordinator.
What directions do you see your team heading in the next few months?
Our team is focused on curating a one-stop-shop with all the best brands. We are bringing the best action sports, lifestyle, footwear, streetwear and women’s brands together under one roof.
What can we expect to see in Las Vegas?
With AGENDA’s strategic and unified alliance with Capsule, Liberty, and the BJI Fashion Group, we’re able to provide retailers with a truly authentic show experience. Each exhibiting brand can tell their unique stories and be surrounded by the best in the business, and each attendee will be able to have a cohesive experience whether they’re a buyer, a member of the media or an industry affiliate. Conveniently housed at the Venetian, the whole Modern Assembly group will be able to provide retailers an unparalleled brand selection. Pooling all our resources and collective high-level customer service, we are most certainly poised to deliver an amazing show.
