Introducing AGENDA WMNS

 

AGENDA Long Beach on July 25th & 26th is the biggest of all three AGENDA shows, celebrating our 10 year birthday. The curated show features 600+ brands, encompassing all that is Cali lifestyle, i.e., streetwear, fashion, action sports, footwear, lifestyle and contemporary … and now Women's.

Published: June 5, 2013

 

AGENDA Long Beach on July 25th & 26th is the biggest of all three AGENDA shows, celebrating our 10 year birthday. The curated show features 600+ brands, encompassing all that is Cali lifestyle, i.e., streetwear, fashion, action sports, footwear, lifestyle and contemporary … and now Women’s.

Here’s what some of the brands that will be showing in July said about AGENDA WMNS:

“Our collections are influenced and inspired by vintage design, current trends, street style and the lives and experiences of the entire design team.  The result – quirky unique fashion that is beautifully designed with the everyday fashionista in mind.  We’re so excited to be showing at AGENDA as the show’s vibe and aesthetic aligns perfectly with the MINKPINK brand.  Be Brave and Free!”   MINK PINK

“Evil Twin is all about left-of-centre everyday wear with a dash of avant garde.  Think grungy punk street styles with designer lines and glitzy, trashy 90’s influences and you’d almost be there.  Wardrobe staples that make a statement.  But let’s not talk it up too much, no need really.  We’ve got a dark (double) take on fashion.  AGENDA is a great platform for us to showcase our personality as it’s not just a show but an experience.  Be EVIL.  C’mon, let your dark side out to play!” Evil Twin

“Beach Riot is proud to be showing at AGENDA WMNS! We feel this Show really creates a great atmosphere bringing both our current surf shop and boutique accounts into one place, as well as many new prospective accounts we look forward to meeting with. It has been exciting to see how much the Women’s Market has grown within the Action Sports Industry over the past few years, and AGENDA expanding to cater to this is extremely helpful. Having the location be right between OC and LA makes it also very convenient. We look forward to a great Show in July!” Beach Riot

“We were  excited when we heard about AGENDA launching AGENDA WMNS because it will allow the ladies to have more voice and spotlight in a male dominated industry. We also love the mix of brands that AGENDA Trade Show has to offer. Its the perfect mix of surf/skate/lifestyle and streetwear which aligns with our Love+Made brand.”  Love+Made

 

 

 

“We are very excited to be part of the inaugural AGENDA WMNS Show as it presents a great opportunity for us to stand on our own and convey the Stussy Women’s point of view.  In addition, we think that by having adjacencies to other like-minded women’s brands, we can together make a statement that streetwear isn’t just for the boys!  We hope to attract buyers – new and existing – that can see the importance of women’s brands with a street edge, a distinct style, and in our case, a legacy and heritage spanning 30-plus years.” Stussy

 

 

“Stance is excited to be a part of AGENDA WMNS because there is a need for an intimate show that hosts a highly curated group of like minded lifestyle brands.  AGENDA’s unique approach to branding the show feels really cohesive with the direction we are taking the women’s collection, and as a result they have managed to create a solid blend of both endemic specialty retailers and contemporary buyers.  In this way we are able to pioneer new distribution and still keep our feet grounded with our core accounts.” Stance

 

Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series