Thursday, July 2nd is the premiere of ISPO SHANGHAI. Messe München, the organizer of the new fair in China’s power metropolis, has organized an extensive number of highlights and events. This includes a large offering in watersports, villages for running and action sports retailers, the ISPO Awards, the new BRANDNEW contest dedicated to the Asian markets and the ISPO ACADEMY tour.
The show runs July 2-4 and offers, for the first time ever, an overview of all critical product categories for sporting goods retailers in the Asia-Pacific region.
