SAN JUAN CAPISTRANO, California – (December 6, 2021) – Outdoor Retailer Snow Show returns to Denver in January with a full schedule of in-person education and a redesigned floor plan structured around The Resource Center, a new information hub to access industry insight directly from experts. Snow Show runs from January 26-28, 2022, at the Colorado Convention Center, and the education lineup and floor plan are now available to help attendees start planning their schedules.
“A wealth of resources and learning opportunities are available at Snow Show,” said Marisa Nicholson, Outdoor Retailer Senior Vice President and Show Director. “The new Resource Center will give attendees direct access to critical data, and every education session and new connection can provide the right insight or inspiration to help elevate business. This time together to learn and build relationships is invaluable, and it paves the way to discover more of what the industry has to offer.”
Education at Outdoor Retailer brings together industry leaders and subject matter experts to provide attendees with knowledge that can help their business and the industry thrive. The schedule begins with the Snowsports Industries America (SIA) Industry + Intelligence sessions on Tuesday, January 25, the day prior to the opening of Snow Show. The Industry Breakfast kicks off Day 1 with a keynote on “The Art of Impossible” from bestselling author and peak performance expert Steven Kotler. Outdoor Industry Association’s (OIA) daily lunch sessions will feature important community conversations. And programming throughout Snow Show at The Camp and Trend + Design Center will offer retailers, designers, brands, and all attendees an opportunity to learn more on a variety of topics, including design trends, sustainability and climate action, colorways, gear innovations, advocacy efforts, and retail operations.
Attendees looking to gain a deeper understanding into solutions specific to their business will now have free access to trend information, market research, consumer data, new technologies, and more through The Resource Center. Experts will be available on site to answer questions and offer advice, equipping attendees with simultaneous insight to support business decisions. Walk-up and one-on-one scheduled appointments with the experts will be available.
The Resource Center is positioned in the middle of the Upper Level as a centralized hub to the floor plan. Aisle spokes will guide attendees to familiar show zones – Venture Out, The Camp, Source, LUXE, and Trend + Design Center. Plus, Fresh, a space dedicated to first-time exhibitors and discovery, makes its Snow Show debut.
Registration is open for Snow Show, and attendees can now navigate the floor plan and book appointments. The current lists of exhibitors and retailers are available at outdoorretailer.com.
For information on sponsorship opportunities around the Outdoor Retailer Snow Show, as well as to exhibit at the show, contact Krista Moore, Director of Sales, at krista.moore@outdoorretailer.com or an Outdoor Retailer Account Executive.
