Snow Valley in Southern California Joins the Ikon Pass Community
Ikon Pass and Ikon Base Pass holders will have unlimited access at Snow Valley with no blackout dates.
Press Releases February 13, 2023
Latest In: Alterra Mountain Company
Alterra Mountain Company Adds Snow Valley Mountain Resort to Its Portfolio
Snow Valley will join Big Bear Mountain Resort, creating a three-mountain destination for the ski and ride experience.
Press Releases January 20, 2023
Huge Snow Prompts Early Openings at 13 Ikon Pass Destinations
Ikon Pass holders can access destinations throughout California, Colorado, Utah, Washington, Idaho, and Canada.
Press Releases November 11, 2022
Alterra Mountain Company Adds Ski Butlers to Portfolio
The acquisition will fuel the expansion of the global leader in ski and snowboard rental delivery.
Press Releases September 8, 2022
Ikon Pass Adds Two More Destinations for the 22/23 Winter Season
The Ikon Pass adds Lotte Arai Resort in Japan and Panorama Mountain Resort in British Columbia.
Press Releases September 1, 2022
Alterra Mountain Company Elevates Its Commitment to Social Responsibility
The company has appointed new executive heads of its sustainability, DEI, and community foundation efforts.
Press Releases August 15, 2022
SMITH Expands Partnership with Alterra Mountain Company
The extended four-year agreement targets a multi-season approach to providing resort visitors protective gear.
Press Releases July 28, 2022
Alterra Mountain Company Names New President & COO of Deer Valley Resort in Utah
Todd Bennett is a hospitality and ski industry veteran.
Press Releases July 14, 2022
Alterra Mountain Company Announces New CEO
Current President Jared Smith to be appointed CEO; Current CEO, Rusty Gregory, to become Vice Chairman of the Board.
Press Releases May 25, 2022
