Latest In: Helen of Troy Limited

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Hydro Flask Launches Category-First Water Bottle Trade-In Program in the US

The program ignites the brand’s long-term sustainability effort to create a circular product lifecycle.

Press Releases March 15, 2023
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Hydro Flask Reveals Spring 2023 Colors and New Product Offerings

The collection includes Outdoor Kitchen expansion and Chug Cap accessory.

Press Releases June 8, 2022
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Hydro Flask Receives U.S. ITC General Exclusion Order to Combat Counterfeiting

The order issued by the ITC prohibits the illegal importation of counterfeit Hydro Flask products into the country.

Press Releases May 10, 2022
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Helen of Troy Completes Acquisition of Osprey Packs, Inc.

Helen of Troy Limited paid $414.7 million in cash.

Press Releases December 30, 2021
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Hydro Flask Joins Forces with the Surfrider Foundation

The brand kicks off global 2021 initiative during #PlasticFreeJuly with limited edition bottle and $100,000 donation to Surfrider.

Press Releases July 14, 2021
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Hydro Flask Announces 2021 Parks for All Giving Program Grant Recipients

The brand announces 2021 grant recipients with focus on providing better and equitable access to public green spaces…

Press Releases January 28, 2021
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Hydro Flask’s Holiday Campaign Focuses on Providing Experiences, Giving Back

The brand kicks off 2020 campaign with $10,000 social media giveaway to Latino Outdoors on Giving Tuesday.

Press Releases November 19, 2020
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Hydro Flask Sponsors USA Surfing

Company will help keep USA Surfing athletes and staff hydrated through 2021 Olympic debut and beyond.

Press Releases September 18, 2020
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Hydro Flask Announces ITC Filing to Combat Counterfeiting

The filing aims to combat widespread unlawful importation of counterfeit Hydro Flask products into the United States. 

Press Releases August 3, 2020
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series