Latest In: Hunter Waldron

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K2 Snowboarding Welcomes Thomas Johnson as New Marketing Manager

Johnson will oversee all aspects of K2 Snowboarding’s marketing program.

Press Releases June 13, 2017
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K2 Skis Welcomes Andrew Tiner as a New Retail Marketing Specialist

Tiner will be most focused on K2’s retailers, creating and executing marketing and sales promotions and working closely…

Press Releases December 15, 2016
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K2 Skis Extends Pettit Contract with Factory Team

Pettit will continue to be a major player in R&D and graphic development for the brand in addition…

Press Releases November 1, 2016
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K2 Sports Ramps Up Marketing Staff, Solidifies Organizational Structure

K2 hires three new marketing professionals and promotes veteran leadership team to set new course for the iconic…

Press Releases October 18, 2016
K2 Snowboarding launches Lien

K2 Snowboarding launches Lien binding microsite

The new K2 Snowboarding Lien All Terrain (AT) and Freestyle (FS) bindings are designed to create the most…

News November 26, 2014
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series