Latest In: Kelley Bruemmer

Reef celebrates its heritage

Reef celebrates its heritage with a 30-year-anniversary collection for spring 2014

Press release: (Carlsbad, CA)-March 5, 2014 - Reef, the global surf lifestyle leader, turns 30 this year and…

News March 5, 2014
The panel on collaborations at the Industry Boot Camp. Photo by Brent Hilleman.

Tips on collaborations from Schillereff, Gehris, more

Brand executives shares lessons they have learned from creating collaborative products.

News May 13, 2013
Reef Girls Footwear Director Kelley Bruemmer. Photo by Shelby Stanger.

Reef Girls moves into hanging footwear

Reef Girls Footwear Director Kelley Bruemmer tells us about the brand's new closed-toe, hanging shoes for girls.

News May 13, 2013
This boot style uses fabric inlays from Reef's We Heart Collection. The fabrics are made in Guatemala.

Reef launches boot line for women

Kelley Bruemmer, Reef Women’s Director of Footwear, gives us details about Reef's new Bella Costas boot line for…

News May 13, 2013
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series