Latest In: Lauren Makofske

RVX MAG OTG DRG109 334 SPLIT PROFILE

Dragon Pulls in the Power of Magnets for 2022 Goggle

The RVX MAG OTG will be available Fall 2022 at select retailers worldwide and online at dragonalliance.com.

Press Releases September 7, 2022
dragon eyewear lumalens campaign mick fanning ph dragon eyewear

Dragon Eyewear Announces Proprietary Lumalens Lens Technology

Beginning this fall, all new and key carryover sunglass styles will be produced using the brand’s latest lens…

Press Releases September 11, 2019
dragon eyewear eco friendly F19 optical 070919 ph dragon eyewear

Dragon Eyewear Introduces Eco-friendly Eyewear

The new plant-based resin styles will be available worldwide on Sept. 1. 

Press Releases July 9, 2019
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Dragon Alliance Introduces Refreshed Brand Identity

New fall campaign embodies bold, new direction, featuring Dragon’s world class athletes.

Press Releases September 5, 2018
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series