Latest In: licensing

La Jolla Group snaps up Rusty license

The crew at La Jolla Group, which own the license to design and manufacture O'Neill, Lost and Metal…

News May 13, 2013

Bummer! Op headed to Wal-Mart

The new owners of the Ocean Pacific brand finally struck a licensing deal. The original Southern California lifestyle…

News May 13, 2013

OCBJ reports Paul Frank strikes deal

This was reported this afternoon by my friends at the Orange County Business Journal. Paul Frank Strikes Licensing…

News May 13, 2013
Julius the Monkey

Ryan Heuser on changes at Paul Frank

As Paul Frank Industries switches from an in-house business model to a licensing strategy, big changes are happening…

News May 13, 2013
Photo courtesy of Quiksilver

Why Quiksilver is licensing its performance line

Quiksilver has opted to license it athletic apparel line to CF Brand, which will manufacture, promote, sell and…

News May 13, 2013
Adio finds new home with NY

Adio finds new home with NY licensing co.

An experienced footwear team with links to both action sports and the retail giant Foot Locker has secured…

News May 13, 2013
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series