Latest In: Reef

This just in: Liquid Nation party photos

I couldn't make it to the Liquid Nation party at Fernando and Vicky Aguerre's ocean front house in…

News May 13, 2013
Volcom will be at ASR in January

Hurley, Volcom, others share ASR status

UPDATED, 1:40 p.m. with quote from Billabong Americas President Paul Naudé. After the Quiksilver news broke, I checked…

News May 13, 2013
Kevin Flanagan

Reef's VP of Marketing joins SDSI Board of Directors

SAN DIEGO – Bill Walton, executive chairman of CONNECT San Diego Sport Innovators (SDSI), announced today Kevin Flanagan,…

News May 13, 2013
Mikala Jones. Photo courtesy of Reef.

Reef welcomes Mikala Jones to the team

Press Release:   (Carlsbad, CA) June 14th, 2011 –Reef is pleased to officially announce the addition of Mikala…

News May 13, 2013
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Flip Flop Shops franchise expands domestically and internationally

Press release:   ATLANTA – In a year marked by uncertainty in the business community, one thing remained…

News May 13, 2013
Tandi South

Reef bets big with girls launch, retailers respond

When most brands start a whole new women's line, they usually start small. A couple bikinis, some T-shirts,…

News May 13, 2013

John Wilson on staff reduction at Reef

I spoke with Reef President John Wilson this morning about the layoffs at Reef this week and the…

News May 13, 2013

VF's profits rise 47 percent in Q2; raises guidance

Press Release: 2Q EPS increases 47% to record $1.00 2Q revenues up 7% 2Q gross margins reach record…

News May 13, 2013
Courtesy of Reef.

7th annual Reef Sweetwater Pro-Am Surf Fest/ Inaugural Art and Music Festival

Press Release:   The Reef Sweetwater Pro-Am will boast a $20,000 prize purse, and draws a powerful array…

News May 13, 2013
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series