SIMA Announces Vipe Desai as New Executive Director
The Board of Directors of SIMA are excited to announce the appointment of industry marketing veteran and environmental…
News December 7, 2021
Latest In: SIMA
Key Industry Surf Shops Impacted by Oil Spill
We talk to key industry retailers in Orange County about the oil spill and how it could impact…
News October 7, 2021
Photos from the Return of Waterman’s
The format was smaller with fewer in attendance and the event moved from the golf course to a…
News August 16, 2021
Waterman’s Returns with In-person Event
The event, set for Aug. 14, will. honor Carissa Moore, Dick Metz and Ben, Joel and Peter Harper.
Press Releases July 1, 2021
Sean Smith to Depart SIMA for Elastic
SIMA will begin a search for a new Executive Director.
News March 19, 2021
SIMA Speaker Series to Focus on Consumer Journey
The event is scheduled for March 16.
Press Releases March 10, 2021
Paul Naude Elected SIMA President
Several other industry leaders were elected to the Board of Directors.
News January 12, 2021
Surf Industry Elevates B2B Digital Merchandising for Brands and Retailers
SIMA Promotes Business Sustainability and Standardized Approach to Virtual Wholesale Purchasing
Sponsored December 8, 2020
Bob McKnight and SIMA Pay Tribute to Michael Tomson
Bob McKnight remembers his friend and former business competitor. The two founded SIMA together.
News October 9, 2020
