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Rusty signs USA surf team member Kevin Shulz to a multi-year sponsorship contract

Press release:   April 11, 2013 (Irvine, CA)- the Rusty surf brand is proud to announce the signing…

News May 13, 2013
A Billabong store in Hawaii. Shop-eat-surf file photo.

Sources: Altamont still in Billabong hunt, VF not

I spoke with sources close to the Billabong negotiations today that told me VF Corp. is not still…

News May 13, 2013
Toby Bost

La Jolla moving to larger headquarters

The La Jolla Group has signed a lease for a new corporate headquarters in Irvine to accommodate its…

News May 13, 2013
L to R: Ryan  Smith

Sullen outgrows warehouse, orders way up

I received an interesting e-mail from Sullen Clothing in Irvine about the great show they had at ASR…

News May 13, 2013
Inside the Quiksilver booth at ASR in September.

Quik hires Greg Perlot as SVP Marketing

Greg co-founded the advertising agency 72andSunny. He also worked at Microsoft and Publicis. Greg will report to Steve…

News May 13, 2013
Reef co-founder Fernando Aguerre in his offices in La Jolla.

Fernando: The industry’s biggest challenges

As ASR gets underway today I thought it would be good to step back and talk about the…

News May 13, 2013
A clarification about

A clarification about Quiksilver layoffs

Quiksilver executives told me this afternoon I made an erroneous link earlier today between pending layoffs at the…

News May 13, 2013
Heat coils in the H-Bomb wetsuit

Rip Curl rewards key retailers with H-Bomb wetsuit release

I talked with Rip Curl's Brian Bosson, right, recently about the company's new H-Bomb wetsuit, which arrived in…

News May 13, 2013
Core stores hit hard in

Core stores hit hard in November

Cary Allington of ActionWatch sent new data for November that showed sales at core stores in the ActionWatch…

News May 13, 2013
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series