Latest In: Surf

Life Distribution LLC Acquires Split Brand

Santa Ana, CA (May 17, 2010) Life Distribution LLC, announces the acquisition of the Split Clothing brand with…

News May 13, 2013
Hobie Surf Shop partners Mark Christy and Jake Schwaner. Shop-eat-surf file photo.

Hobie to open Corona del Mar Store

Hobie Surf Shops continues to expand its business by opening a new location in Corona del Mar in…

News May 13, 2013
Several brands took to the air

The marketing scene in downtown HB

I spent Friday in downtown Huntington Beach seeing how brands took advantage of the U.S. Open to do…

News May 13, 2013

Ambsn getting noticed by mags, key accounts

Ambsn co-owner Dustin Odbert on the brand's growth, the attention the brand is getting from some important fashion…

News May 13, 2013
Aqua East in Florida.

Quiksilver thinks big for Slater's 10th

We checked in with Quiksilver to see how they are celebrating and promoting Kelly Slater's 10th title. A…

News May 13, 2013
A model wears the Quiksilver Girls Edwardian dress at Surf Expo. Photo by Shop-eat-surf.

A new muse for Quiksilver Girls and QSW for fall

The Quiksilver Girls and QSW fall lines are inspired by a San Francisco artist and her neighborhood. Plus,…

News May 13, 2013
Debbee and Steve Pezman

Pezmans on 20 years of The Surfer's Journal

Debbee and Steve Pezman discuss how they came up with their fairly radical business model that relies on…

News May 13, 2013
Hurley Chairman Bob Hurley and Roger Wyett

Hurley aims for men with Hobie apparel

Hurley will license Hobie apparel and go after the men's market in Hurley's first ever licensing deal.

News May 13, 2013
A glimpse of Sanuk's creativity and sense of fun. That's founder Jeff Kelley on top. Photo from Sanuk's website.

More about Sanuk and Deckers deal

Deckers Outdoor Corporation is acquiring Sanuk. More about the deal and the background of Sanuk and C&C.

News May 13, 2013
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series