The North Face’s Caroline Brown on Reaching Casual Consumers, Innovation, and Tariffs
From protecting athletes from the elements to making the outdoors more accessible for people with disabilities, TNF is…
News June 5, 2025
Latest In: Apparel
Mark Simpson Leaves Surf Industry for Golf World
Long time industry sales executive Mark Simpson has left his job as vice president of sales at Quiksilver…
News May 30, 2025
Cotopaxi and Snow Peak Launch Retail Pop-Up Partnership
Cotopaxi's colorful apparel and accessories are now in Snow Peak's Brooklyn shop, and Snow Peak's sleek camping gear…
News May 30, 2025
ThredUp Makes Resale Technology Free for All
ThredUp is making its resale-as-a-service (RaaS) technology available for any company to access and use at no cost.
News May 29, 2025
Rab Realigns for Global Success
Group Marketing Director Jon Frederick discusses how Rab is better aligning its global subsidiaries, why he's moving back…
News May 27, 2025
Revelyst Brands to Venture into Celebrity Collabs, Toys, Snacks, Publishing
On the heels of its sold-out Fox Racing and rapper Travis Scott collab, Simms Fishing, Bushnell Golf, and…
News May 14, 2025
Helly Hansen Plans Outlined by Soon-To-Be Owner Kontoor
With regulatory approvals now cleared, the acquisition of Helly Hansen is expected to close in May. Kontoor executives…
Executive Edition May 7, 2025
BN3TH Expands Leadership Team, Pivots to College Athletics with New Marketing Campaign
BN3TH, which is carried in stores like Scheels, Palmetto Moon, and golf and surf shops, has hired a…
News April 29, 2025
Five Questions: Marsh Wear Founder Logan Roberts
Roberts answered questions from SESO about Marsh Wear’s strategy for expanding west, why the brand is working in…
News April 22, 2025
Delivery of Fall Goods Grows Murky with Tariff Standoff
Brands are pausing shipments from China hoping the tariff dispute will be resolved as they scramble to remerchandise…
Executive Edition April 18, 2025
Columbia Sportswear Eyes Brazilian Expansion Amid Tariffs, Economic Uncertainty in U.S.
Shifting trade policy and increased tariffs are making U.S. retailers cautious, said Tim Boyle, Columbia's chairman and CEO.
News April 16, 2025
