Surf Expo Starts with Retailer and Brand Meetings, Parties and More
Check out photos and a report from Day 1 of Surf Expo September.
News September 5, 2025Check out photos and a report from Day 1 of Surf Expo September.
News September 5, 2025The parties, networking events, product demos, and giveaways you won’t want to miss at this week’s show at…
News September 2, 2025Surf Expo SVP and Show Director Roy Turner shared a preview of the brands and retailers coming to…
News July 14, 2025This year's Waterman’s Ball honored professional surfer Caroline Marks as SIMA Waterperson of the Year, legendary surfer and…
News June 16, 2025The Tavarua trip has been auctioned at the Waterman’s Ball for decades, and typically sells for $10,000 to…
News June 13, 2025Great Lakes surfers took advantage of free repair services from Patagonia and rounded out the weekend with a…
News May 16, 2025Leaders from Circana, Cotopaxi, Google, KEEN, Shopify and many more will appear at The Camp at OR in…
News May 7, 2025Leaders from Google, Salomon, Cotopaxi, Salomon, Orvis, and more will discuss rapidly changing trade policy, new technologies, and…
News April 1, 2025Brands went all out this year to reward the top sales people at important industry account Zumiez.
News January 24, 2025We have lots of photos and a report from the Waterman's Gala Saturday night at the Paséa Hotel…
News August 12, 2024SIMA hosted its annual Waterman’s Weekend Friday and Saturday with several new twists, including the addition of a…
News July 31, 2023