Latest In: Outdoor

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Primus Targets Broader Customer Base After Silva Merger

Earlier this summer, Fenix Outdoor sold camping stove company Primus to the Silva family of brands and Primus…

News October 16, 2023
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Vista Outdoor to Sell Sporting Products Business for $1.91 Billion

(This story was updated on 10/19/2023 and 10/27/2023.) Vista Outdoor, the parent company of 41 brands that design,…

News October 16, 2023
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Breaking: REI Lays Off About 275 Store Workers

(This story was updated on 10/19/2023.) REI Co-op laid off about 275 store workers yesterday, cutting its sales…

News October 13, 2023
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Mountain Hardwear Revamps Brand as it Hits 30-Year Mark

(This story was updated on 10/19/2023.) Mountain Hardwear is celebrating its 30th anniversary this year, and leadership at…

News October 12, 2023
Birkenstock has filed paperwork to go public in the U.S.

Birkenstock Gets Tepid Response from Wall Street

Birkenstock Holding Ltd. shares tumbled nearly 12% from their IPO price in the sandal brand’s first day of…

News October 12, 2023
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How EU Sustainability Regulations Will Affect Outdoor Brands

For several years, the European Union has been the global leader in developing environmental and sustainability regulations. Though…

News October 10, 2023
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Clarus Acquires Outdoor Adventure Brand TRED Outdoors

Clarus Corp., parent company of Black Diamond, Sierra, and other outdoor brands, has acquired Australia-based TRED Outdoors, which…

News October 10, 2023
Vista Revelyst

Vista Outdoor Announces Name for Outdoor Spinoff

Vista Outdoor Inc., the parent company of 41 brands that make and sell sporting and outdoor lifestyle products…

News October 5, 2023
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PowerBar Founder Back in the Game with Jambar Energy Bars

Jennifer Maxwell is returning to the energy bar world with one of the most impressive pedigrees in the…

News October 5, 2023
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Helen of Troy Reports Q2 Sales Dip for Outdoor Segment

Helen of Troy, parent company of a wide range of brands including Osprey Packs, Hydro Flask and OXO,…

News October 4, 2023
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How VSSL Gear Pivoted to Focus on Standout Coffee Grinder

More than two and half years ago, VSSL Gear was making a range of outdoor products, including first…

News October 3, 2023
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series