Nikita reboots brand strategy with ambitious new plans
Amer Sports, a large Finnish company, has big plans for industry brand Nikita, and has embarked on a…
Executive Edition April 30, 2014Amer Sports, a large Finnish company, has big plans for industry brand Nikita, and has embarked on a…
Executive Edition April 30, 2014VF provided many details about how Vans performed globally in Q1 during an earnings conference call this morning,…
Executive Edition April 24, 2014Kering executives had some positive words about Electric and Volcom during the company's Q1 conference call today.
Executive Edition April 23, 2014Finland-based Amer Sports, which owns several winter sports and outdoor brands including Salomon, Atomic, Arc'teryx, Nikita and Bonfire,…
News April 23, 2014A talk with Brandon Richards of Val Surf about a new separate project he launched online.
News April 22, 2014An interview with Kevin Bailey and Fara Howard about why the global role was necessary, how the marketing…
Executive Edition April 15, 2014Vans will announce this morning that it has hired Fara Howard as the new Global Vice President of…
News April 15, 2014Nidecker has revamped its business model under young CEO Henry Nidecker by creating brands with athletes like Jeremy…
Executive Edition April 13, 2014Details about which categories performed well and which didn't in March.
News April 9, 2014VF announced several executive promotions Tuesday morning.
News April 7, 2014Ned Post and Eric Carlson tell us how some major changes at Smith impacted their business in 2013,…
Executive Edition April 6, 2014