TAVIK announces the launch of their Women’s Spring 2017 Collection at AGENDA Long Beach. The collection, Midnight Bloom, includes swimwear and an extensive Après Beach range of versatile apparel and the debut of the Staycation Staples collection.
Midnight Bloom is inspired by the TAVIK girl’s travels to Paris and London, where she is heavily influenced by the rich music culture and the Romantic Rock scene. Mixing and matching her silky florals with masculine leather and vintage graphic tees are at the heart of this season’s look. Representing the Après Beach lifestyle no matter where she goes, she styles her swimwear and apparel together, seamlessly worn through the city and onto the beach, throughout the day and into the night.
“The TAVIK girl gets starry-eyed when she thinks about spending her days jetting to Europe,” Carly Osler, TAVIK Women’s Creative stated. “I wanted to design a truly wearable spring collection that makes you feel like you can lounge by the hotel pool all afternoon, followed by an evening out with friends, and of course the after party.”
Made in California, from design to production, TAVIK’s Spring ’17 Swimwear is an eloquent line of alluring silhouettes adorned with graceful details including beading and crochet. Capturing the colors of London’s iconic past while representing the mood of the moment, Dusty Blue, Viking Red and Rose Dawn hues are accompanied by sun-bleached Mahiki Animal Print, Glossy Pique Black, elegant Yokota Floral and dreamy Percy Dot patterns. Every Midnight Bloom swimwear top is designed to be worn and styled with the collection’s pants, shorts, dresses and sheer tops for a complete look.
An idyllic glimpse of sophistication and dazzling statement pieces, TAVIK’s first full apparel line captures chic Parisian energy while maintaining the essence of a beach day and incorporating edgy London flare. The complete apparel line of wistful dresses, feminine rompers, tailored pants, romantic tops and signature jackets offers an authentic collection of pieces that can be worn on any occasion.
Staycation Staples, TAVIK’s new line of cozy weekend wear, is comprised of relaxed tees, tanks and bottoms that have been softened and faded with TAVIK’s signature vintage wash to create unique and rich comfort. No matter the location, whether rendezvousing in faraway places or a spending a weekend in with the girls, these staples give the comfort of home wherever you are.
TAVIK Women’s Spring 2017 Collection, Midnight Bloom, captures Après Beach spirit with swimwear, apparel and Staycation Staples and are designed to be worn and styled together, from day to night and beach to bar. To check out the collection, please visit the TAVIK Booth, #E1, at AGENDA Long Beach, June 29-30.
About TAVIK:
TAVIK is an original lifestyle brand cultivated from Modern Beach Culture. Recognized for redefining and uniting the modern age with beach heritage, TAVIK creates, designs, and connects subcultures through premium men’s, women’s and accessories collections.
