The new Smith strategy and growth plan

An informative talk with Global Design and Marketing Director Eric Carlson about what is driving the major changes at Smith, the brand's impressive growth in 2014, and how the company plans to double sales in five years.

Published: February 10, 2015administrator

THIS ARTICLE IS AVAILABLE TO OUR EXECUTIVE EDITION MEMBERS.

If you think you are already an Executive Edition member and you’re getting this message, it’s possible your membership is on hold because your credit card expired. You can update your card here. If you have any trouble and need help, please click here to email our customer care specialist.

Posted in: Executive Edition

Tagged with: Eric Carlson, Executive Edition, Safilo, Smith, Surf