Jim Glik on back-to-school sales and strategies at the 54 Glik's stores

Editor's note: As part of our special Back-to-School report, Glik's vice president Jim Glik shares how sales are going, the chain's merchandising approach, the company's successes with direct marketing, how holiday may shape up and what is selling at the company's 54 Midwestern stores.

Click here to read about overall back-to-school sales at action sports retailers around the country.

Published: May 13, 2013

Editor’s note: As part of our special Back-to-School report, Glik’s vice president Jim Glik shares how sales are going, the chain’s merchandising approach, the company’s successes with direct marketing, how holiday may shape up and what is selling at the company’s 54 Midwestern stores.

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Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series