Press Release:
VIVA JOSE!! ETNIES’ JOSE ROJO GETS HIS FIRST PRO MODEL SHOE!
Designed and Tested by Jose, the Sleek New Jose Rojo Shoe is Available Now
July 2, 2012 (Lake Forest, CA) – etnies team rider Jose Rojo is known for his smooth, stylish way of skating and his cool, well-dressed personal style off the board. So it’s no wonder his first pro model shoe reflects just that: style on the surface and within.
The Jose Rojo shoe is available now on etnies.com and at skate shops globally. etnies is proud to release the good news with a Rojo edit: https://etni.es/jose-rojo-pro-model
Complete with a slim silhouette, clean toe cap and perforation details, the etnies Jose Rojo shoe will stand out at the skatepark and at the local watering hole.
The hidden lace option and elongated toe cap with no stitching keeps the shoe looking clean and skate-trick friendly while the Foam pro 1 footbed keeps the durable shoe nice and comfortable. It is available on etnies.com in black, blue and burgundy for $75.
“I am so thankful to be able to have a signature shoe with such an amazing shoe brand like etnies,” said Jose Rojo.
“One of the things that was important to me [in designing the shoe] was having a pointier and fuller toe-piece with no stitching. It makes the shoe perfect for flip tricks, board feel and also looks more stylish. Another major stand out for me was having the perforated holes on the sides of the shoes! It gives good breathability and a proper look that can be worn in Da Club!! The shoe is ready to shred right out of the box and does not blow out!”
The Jose Rojo is available in black, blue and burgundy on etnies.com; $75. https://etnies.com/shop/jose-rojo/
To see a 360 degree view of the Jose Rojo shoes or to find more information on Jose and the entire etnies skate team, visit etnies.com or facebook.com/etnies.
About etnies
Established in 1986, etnies is the first skateboarder-owned and operated global action sports footwear and apparel company. etnies not only pushed the envelope by creating the first pro model skate shoe, but it pioneered technological advances and changed the face of skateboard footwear forever.
Today, etnies’ vision, led by owner and skateboarder Pierre-André Senizergues, is to remain the leading action sports company committed to creating innovative products that provide the most style, comfort and protection possible. etnies stays true to its roots by sponsoring world class skateboarding, surfing, snowboarding, moto x, BMX and auto teams and continues its dedication by giving back to each of these communities. For additional information, visit etnies.com.
