The North Face has been making a bigger push into snowboarding. I spoke with National Specialty Sales Manager for Action Sports, Jeff Brusven, to find out about what his new role at the company is, how TNF segments its product, and about its strategy for specialty snowboard retailers.
THIS ARTICLE IS AVAILABLE TO OUR EXECUTIVE EDITION MEMBERS.
If you think you are already an Executive Edition member and you’re getting this message, it’s possible your membership is on hold because your credit card expired. You can update your card here. If you have any trouble and need help, please click here to email our customer care specialist.
