Alpha Industries Introduces Operation RE: Supply

The curated collection includes authentic military vintage and deadstock surplus government-issued pieces.
Published: October 6, 2020 Press Release

As part of its Fall/Winter2020 season, Alpha Industries, the Military Heritage brand, presents “Operation RE: Supply,” a curated collection of authentic pre-owned vintage and deadstock surplus military styles and accessories.

Alpha Industries’ mission with “Operation RE: Supply,” is to provide access to authentic military vintage and deadstock apparel to a wider audience. To ensure the authenticity of the collection’s styles, each piece was examined by experienced fashion historians during a rigorous authentication process. Vintage items included in the collection are pre-owned, while deadstock pieces are actually unused past-production items that never made it into circulation. All items are government-issued styles that were originally made for the U.S. military

As the original Military apparel contractor, Alpha Industries’ expertise in this area spans decades and was really put to the test when handpicking each of the vintage and deadstock pieces seen within the collection. Styles and accessories from the collection include a vintage M-65 Field Jacket Liner and Wool Field Shirt, as well as deadstock items such as Rubber Over Bo​ots, Knit Wool Scarf, Fingerless Gloves, and more, with a range of pricing from $20 to $120.

With the goal of creating a space where old and new come together beyond just vintage and deadstock items, Alpha Industries will eventually expand “Operation RE: Supply” by collaborating with designers and artists on a series of upcycle collections. Here, vintage and deadstock pieces, along with current Alpha Industries styles, will be deconstructed and re-imagined into new creations.

For more information on the Alpha Industries’ RE: Supply collection, please visit www.alphaindustries.com​.

About Alpha Industries:

Since 1959 Alpha Industries has designed high quality, military inspired outerwear that remains true to its heritage. The authenticity of the brand’s top style’s, the MA-1 Flight Jacket and the M-65 Field Coat were born of purpose as a result of the first contracts awarded by the

U.S. Department of Defense over 50 years ago. Even today both styles, among many others, have kept Alpha Industries in the forefront of military fashion offering new fits, silhouettes, colors, and detailing. Available in department stores, specialty shops, and fashion retailers around the globe, the brand also collaborates with top brands and designers. For more information, visit​ www.alphaindustries.com​.

Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series