SIA Town Hall Series – Inclusion in the Winter Industry
As part of the ongoing effort to help the winter outdoors define a path to inclusivity, this next series of town halls is focused on changes in the workplace. From hiring to marketing, we’ll spend time talking to individuals who are putting in the work and committed to change in their business. It’s time to learn about what it means to “walk the walk” of inclusive change. These sessions will focus on tactical tips and tools for our attendees in their organizations.
Town Hall #1: Creating an Inclusive Culture at Your Organization Part Two
Thursday, February 11, 2021, 12:00 p.m. MST
A strong, positive company culture means that there is a sense of belonging for all. Hear from individuals that have created an inclusive work place and how the employees and the business are befitting from a truly inclusive environment.
Moderator: Constance Beverly, CEO, Share Winter Foundation
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Town Hall #2: An Inclusive Approach to Hiring and Retaining Employees
Thursday, February 25, 2021, 12:00 p.m. MST
Homogenous teams produce homogenous results. This session will examine not only how different perspectives, experiences and skill sets, foster greater creativity and innovation, but also some best practices from hiring to retaining employees and how to be a better ally to employees from underrepresented groups.
Moderator: Lynanne Kunkel, Chief Human Resources Officer, Vail Resorts
Presented in partnership with the Utah Summit Speaker Series
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Town Hall #3: Inclusive Marketing
Thursday, March 11, 2021, 12:00 p.m. MST
Inclusive marketing is when you really understand what your consumers wants and need from your brand. It starts with understanding your brand purpose, recognizing consumer values and creating an authentic connection. This session will focus on what it means to build a relationship with a more diverse customer base and how you can drive value for your brand and your customers.
Moderator: Dani Reyes-Acosta, Nomad Creativa
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Town Hall #4: Creating Inclusive Content
Date and Time To Be Announced
This session will examine the importance of creating content that reflects and connects with diverse communities and how to build stronger connections through content.
Moderator, panelists and registration to be announced soon.
For more information on this series and free registration click here.
