Adidas Sees Opportunity to Grab Wholesale Marketshare as Nike Pulls Back

More about the Adidas "winning with the winners" wholesale strategy, plus insights into their DTC push.
Published: March 14, 2022

Adidas executives provided some interesting insights into their business and how their focus on DTC is developing during an earnings call last week.

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Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series