Nike Seeing No Consumer Pullback

Nike executives discussed the state of the consumer, and also provided interesting information about Nike’s digital transformation, how they are managing the challenges in China due to Covid shutdowns there, and why they are bullish on Converse.
Published: June 28, 2022

Nike Inc. executives said Monday that they are optimistic about Fiscal Year 2023 and haven’t seen shoppers cutting spending on company products due to inflation and other pressures.

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Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series