Slater Designs Unveils the S BOSS

S BOSS is the latest surfboard model collaboration between Kelly Slater and Dan Mann.
Published: February 7, 2024 Press Release

Firewire Surfboards and Slater Designs are excited to announce the release of the S BOSS, the most recent signature surfboard model by 11X World Champion, Kelly Slater, and world-class shaping talent, Dan Mann, available in authorized, premium retail locations and online stores globally as of today.

Kelly Slater says: “The S BOSS has been an ongoing process for a while now. From the beginning my vision was to incorporate a really aggressive v bottom throughout the entire hull of a performance board, and we took our time getting it right.”

The collaboration between Slater and Mann around the S BOSS spans over 4 years through many rounds of refinement, as well as input from team rider and R&D test pilot, Kevin Schulz.

Built in I-Bolic Technology and most notable for its application to a near universal cross-section of surfers and skill levels, the S BOSS is an intersection of Kelly Slater’s pursuit of high- performance progression and Dan Mann’s mission to make performance surfing accessible to all by design.

It’s the most user-friendly pure performance shortboard I’ve ever worked on,” said Mann. All of Kelly’s performance intentions were incorporated into the design at the beginning of the process. As we moved forward, I built them on top of the rocker and fin configuration from the Dominator II, a shortboard that has been considered the easiest-to-surf shortboard in Firewire’s line.

Among test pilots and team riders, the results have been unanimous: The S BOSS is a true universal surfboard built to unlock progression across all conditions and skill levels.

While riding the S BOSS, I’ve done the best airs I’m capable of,” stated Kevin Schulz. “But I can also recommend the S BOSS to my friends. I have a lot of friends who I can finally share my everyday shortboard with. Everyone has fun on it. It’s not like a hyper, rockered-out shortboard. The S BOSS is for everyone. But it’s also what’s advancing my surfing.

Releasing today just ten weeks after Slater’s globally popular signature Great White Twin model, the S BOSS represents a specialized and versatile purpose in every surfer’s quiver. Firewire’s Demo Days schedule will provide a unique opportunity for surfers to test drive the S Boss, which will eventually make its way into the FIREWIRE FLEETS (global premium surfboard rental program) assortments in the future.

The S BOSS is recommended to be paired with Slater Designs’ KS1 Endorfins template, Action pad, and leash, which can also be found at authorized, premium retail locations around the world. Explore additional features, benefits, and info on the S BOSS at www.firewiresurfboards.com.

About Firewire Surfboards:

Since 2006, Firewire Surfboards has been on a mission to inspire and enhance the surfing experience. Through innovative and quality surf products built with the conscious minimization of harm to the planet, we believe in our ability to improve the lives of the people and communities we touch. #TheFutureUnderYourFeet

About I-Bolic Technology:

Firm, drivey and reassuring underfoot, I-Bolic excels at enabling drive, hold and precision. Ideal for powerful surfing in quality waves, I-Bolic Technology is the preferred choice of Kelly Slater and the Slater Designs team. I-Bolic engineering creates a core with three separate points of flex control including an I-Beam down center for unrivaled break strength, and high-density foam in both rails from nose to tail.

Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series