A fresh new wave is rolling into the pet world. Meet Kuthro, the bold new pet gear brand born from surf industry veterans and designed for adventure-loving cats, dogs, and their humans. With a product line consisting of collars and leashes inspired by surf and outdoor culture, Kuthro is setting out to redefine pet essentials with style, and serious stoke designed for dogs, inspired by family.
There’s no better place to launch than Huntington Beach, Surf City USA, the ultimate dog-friendly destination. From the iconic Dog Beach to pup-welcoming patios, hotels, and trails, Huntington Beach is a dream getaway for pets and their people. It’s also the proud host of SURFSCAPE, where Kuthro will officially debut.
“We created Kuthro for the kind of people who bring their dogs everywhere—on road trips, beach days, hikes, and sunset surf checks,” says the Kuthro founding team. “We’ve taken everything we love about surf culture and built a brand for the animals that adventure with us.”
Kuthro’s debut collection brings together durability, coastal-inspired design to support an active, outdoor lifestyle. More than a pet brand, Kuthro is a movement—rallying a community that values connection, exploration, and leaving only pawprints behind.
Catch the launch at SURFSCAPE in Huntington Beach on April 26th and 27th and be part of the next wave in lifestyle pet gear.