Sunnyside is thrilled to welcome Scott Reynolds as our new Vice President of Marketing Strategy. In this role, Scott will lead our client’s growth strategy, creative, and channel teams, delivering integrated, results-focused services for our clients.
With more than two decades of brand-side experience leading e-commerce and digital for Reef, RVCA, Electric, & Fitlab, Scott brings a proven track record of scaling iconic lifestyle brands. He will spearhead the continued success of Sunnyside’s strategic and channel capabilities through a proven holistic approach to revenue generation combined with rigorously tested AI-powered marketing solutions.
“I’m super psyched to join Sunnyside, share what I’ve learned, and provide the agency experience I always craved on the brand side of things.” said Scott.
“We couldn’t be more stoked to have Scott join the team. As we build out a senior leadership bench of seasoned brand veterans, Scott was the clear choice to partner directly with our clients in developing and executing strategies that drive profitable revenue growth.” – Matt Raminick, Founder & CEO
Sunnyside connects creativity and business performance to accelerate revenue and customer loyalty for coastal lifestyle brands. Founded in 2020, Sunnyside has successfully helped brands like Municipal, Jetty, Xcel, Nixon, SALT. Optics, Beek, and Trovata profitably grow their businesses. For more info: hi@sunnysidecalifornia.com | www.sunnysidecalifornia.com
