Urban Outfitters Inc. CEO: “Consumers Are Feeling Very Optimistic”

A strong back-to-school season and "enthusiastic" shoppers at the company's Free People, Urban Outfitters, and Free People chains helped Urban Outfitters Inc. buck the negative consumer sentiment storyline in the second quarter.
Published: August 28, 2025

Consumers who shop Urban Outfitters Inc. brands such as Anthropologie, Urban Outfitters, and Free People appear to be in a bullish mood, according to CEO Richard Hayne.

THIS ARTICLE IS AVAILABLE TO OUR EXECUTIVE EDITION MEMBERS.

If you think you are already an Executive Edition member and you’re getting this message, it’s possible your membership is on hold because your credit card expired. You can update your card here. If you have any trouble and need help, please click here to email our customer care specialist.

Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series