Miami-born and globally celebrated, Luli Fama marked a major milestone with the grand opening of its fifth retail location at the esteemed Dadeland Mall, solidifying its position as a leader in luxury swimwear and resortwear. The exclusive VIP celebration brought together Miami’s most influential tastemakers, media, and local fashion insiders, creating an evening that showcased the brand’s bold, vibrant aesthetic and unmistakable Miami energy.
Nestled between the Apple Store and Pura Vida, Luli Fama’s new 1,667 square foot Dadeland Mall store is pure Miami glamour – a modern, sophisticated space that feels like stepping into a dream closet. Soft lighting, sleek neutrals, and curated displays of the brand’s vibrant swimwear and resortwear make exploring the collections an experience in itself. This location not only marks a strategic expansion into Miami’s luxury retail landscape but also celebrates the creativity, culture, and community that have shaped Luli Fama from its local roots to its global acclaim.
Guests enjoyed an intimate immersion into the Luli Fama world, sipping signature cocktails, receiving curated gifts, and discovering the latest collections showcased against the brand’s iconic prints and flawless silhouettes. The evening also featured a live fashion show with models who have graced the runway for the brand during Miami Swim Week, giving the presentation that signature Luli flair. The celebration reinforced Luli Fama’s enduring influence and dedication to empowering women through fashion that is vibrant, confident, and timeless.
Top celebrities and influencers in attendance included:
Luli Fama
@lulifamaswimwear | www.lulifama.com
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About Luli Fama:
Luli Fama is a Latin-owned women’s luxury swim and resort wear brand, globally recognized for its universally flattering fit, immaculate designs, and eclectic mix of vibrant hues. Empowering women to feel confident, sexy, and strong in their swimwear has been a driving force for the brand. Celebrating a passionate lifestyle, one bikini at a time, is our motto. Our designers create each piece with our Luli Babes in mind, with great fit as the key element, while always staying true to the brand’s philosophy. After over 30 years of experience, we know that fit is the most essential and challenging part of finding the right swimsuit. That is why we have perfected our patterns to fit different types of bodies. We work to create the perfect silhouettes and styles to provide you with the ideal fit, and we debut new fashion-forward looks and trendsetting styles season after season.





