LEUS is stoked to introduce its third round of signature pieces with World Tour surfer and Tribe member Conner Coffin. Bringing fun to the market with his California heritage and psychedelic patterns the first time around, Conner’s newest additions evoke pure aloha with a tropical floral print straight from the Hawaiian Islands.
“Designing signature products with our athletes is one of the best parts about being such an involved brand, not only because our team is so epic, but because you see each of their personalities during the process,” said the team at LEUS. “When Conner came to us with the idea for an aloha print towel, we were all in, and we can’t wait to see this thing laid out on beaches around the world!”
Spreading island vibes across the entire collection, Conner’s “Heavy Petal” print arrives on LEUS’ lineup of 100% cotton Surf Towels and Poncho Towels.
“I’ve loved aloha print ever since I started going to Hawaii when I was a little kid,” says Conner Coffin. “This is my third signature product with LEUS and the evolution of the design process was a blast. The crew over there is super creative and I’m psyched on how Heavy Petal came out! Now I just need a perfect west swell and an umbrella drink to go with it!”
Landing just in time for spring, “Heavy Petal” is available now at finer surf shops worldwide and at leustowels.com.
ABOUT
A collective tribe of all day fun seekers, experience makers and pool party crashers linked by a common love of good times—there’s no stamp of approval needed to vibe with our tribe.
Rallying a rowdy mix of photographers, athletes, musicians, artists, and designers to craft our newest lineup, our products demand attention with eye-catching prints and new offerings that beg for adventure. So drop your inhibitions and maybe your clothes too, because everyone knows that fun feels better.
LEUS delivers a diverse collection of products inspired by the elements of life that excite us most. And now, we’re calling on you to join us.
