Z SUPPLY returns to Fashion Island with 2nd dedicated pop-up shop
New, larger Z SUPPLY retail space back by popular demand
Irvine, Calif.— November 1, 2018 — Z SUPPLY, the everyday essentials brand focused on simplicity, comfort and superior quality fabrics, is pleased to announce the opening of its second pop-up store Nov 1 at Fashion Island, with a party to celebrate the new space on November 3.
Due to the overwhelming success of the first pop-up location in February of this year, Z SUPPLY decided to open a second larger dedicated shop, located in the Bloomingdale’s courtyard of Fashion Island, that would not only highlight the Z SUPPLY collection, but also introduce its sister brand, Rag Poets. In celebration of the new pop-up, and to welcome in the holiday season, Z SUPPLY is hosting a re-opening party November 3 and invites guests to come in and enjoy champagne, treats and a special giveaway. Customers can enter the giveaway in-store starting November 1 for an opportunity to win a $300 Z SUPPLY gift card that can be used for online or in-store purchases. The winner will be announced at the store party on Saturday November 3.
Z SUPPLY also invites customers to the store November 16 for Fashion Island’s annual Tree Lighting ceremony and a unique shopping event featuring a hot cocoa bar, signature cocktails and small bites. The first 25 shoppers at the store will get a custom Z SUPPLY gift with purchase.
“Z SUPPLY really is for everyone and we are incredibly excited to bring the collection back to our loyal customers in this gorgeous Newport Beach location during the holiday season,” said Heidi Muther, chief operating officer of Z SUPPLY, LLC. “We pride ourselves in creating items that can be styled up or down, and with the addition of this dedicated pop-up boutique, it will be even easier for customers to try on our pieces and update their winter and spring wardrobes.”
Z SUPPLY joins the ranks among top brands building physical stores as companies break free from the limitations of online sales, instead becoming cohesive multi-channel businesses. Seeking to bridge the gap between digital and retail, Z SUPPLY’s newest space allows existing and new customers to seamlessly try on product, see how the pieces can be styled first-hand, integrating the best elements of digital shopping with those of the physical retail experience.
The design of the 2600-square-foot space will reflect the simplicity of the brand, mixing clean lines and natural elements throughout the store. Z SUPPLY’s refined and subtle interior will be the perfect backdrop for its collection, known for its familiar, minimalistic aesthetic.
The store will carry holiday fashions from the namesake brand, as well as styles from sister brand Rag Poets; grounded in knits, the collection is filled with beautiful textures and quality yarn dyed pieces made for comfort, travel, and running around town. Customers will also be able to purchase holiday accessories, including scarves, beanies and luxuriously fabricated sweaters from Rag Poets, for lavish winter layering. The store will also offer a selection of items from popular pet collection, ZOO SUPPLY.
The Z SUPPLY contemporary holiday collection “Uptown Leisure” story touches on city-inspired staples like mock necks and maxi-length coats and cardigans, in the brand’s beloved fabrications, with a myriad of knit blends that update and transition each layer into colder weather. The brand’s signature fits and minimalistic aesthetic offers cozy silhouettes with feminine details for playful comfort-wear that can be worn by everyone, everyday.
The decision to open another Z SUPPLY pop-up store came on the heels of incredible success with its first store, as well as its online business. Both Z SUPPLY and Rag Poets are also sold in more than 2,000 boutiques nationwide.
“2018 has been an incredible year for Z SUPPLY and Rag Poets,” Muther said. “We look forward to sharing both brands’ latest designs in our new and improved shopping space through the new year.”
Z SUPPLY and Rag Poets retails between $26 and $92, and Zoo Supply pet fashion retails between $12 and $22.
Z SUPPLY – Newport Beach is located within Fashion Island at 563 Newport Center Drive, in Newport Beach. The store can be reached at 949-524-8881. For more on Z SUPPLY, Rag Poets and Zoo Supply, please visit www.zsupplyclothing.com and follow all brands on Instagram @zsupply_ @ragpoets @zoosupply_.
Store hours will match Fashion Island’s Holiday hours until the new year.
