Magda Hernandez

Retail sales rose again in May as consumers continued to spend despite economic challenges, the National Retail Federation said today. “Consumers continued to spend on household priorities in May, supported by gains in the job market and wages,” NRF President and CEO...

(This story was updated on 6/29/2023.) Wild Rye, the premiere outdoor lifestyle apparel brand designed for and by women, today announces a limited-series camp pillow collaboration with HEST, the designer of premium sleep products built to bring the comforts of home to...

Helinox, creator of the world’s lightest, strongest, and most comfortable portable outdoor furniture, today announces the HDB Collection, a line of packable furniture crafted with new styles, earthy tones and soft yet durable fabrics that elevate the outdoor...

Primus, the Swedish cooking equipment brand, announces new partnerships with two athletes – climber, Matt Segal, and mountaineer, Tamara Lunger. In addition to being accomplished mountain athletes, Segal and Lunger are both passionate about food and sharing meals in...

Norrøna, the family-owned Norwegian manufacturer of premium apparel and gear, announces upcoming launches for Spring 2024, including its new femund collection and purpose-built and sustainably minded expansions for in-line collections, skibotn, falketind and senja. ...

Italy’s UYN® (Unleash Your Nature), a global leader in sustainable technical apparel, footwear and accessories, today introduces the Self Layer collection for men and women, 100% bio-based with a patented design using a single tube of fabric with only one seam....

LOWA Boots, the global footwear brand known for its 100 years of hand-crafted European heritage, today introduces its Spring and Summer 2024 line leading with expanded styles for its recently launched All Terrain Running (ATR) category and modern updates to its...

Vista Outdoor Inc. (NYSE: VSTO), the parent company of 41 renowned brands that design, manufacture and market sporting and outdoor products to consumers around the globe, is proud to sponsor the Basecamp Networking Brunch: Women + Enby at the upcoming Outdoor Retailer...

Specialty outdoor retailer REI Co-op will open a Re/Supply store dedicated to used gear and apparel in Clackamas, Oregon in late August 2023. Located in Clackamas Town Center, the 16,113 square-foot store will open a few doors down from the co-op's existing store that...

POC, which has built a reputation on safety, innovation and design, is continuing to enhance its presence in key markets with important changes to strengthen its European and International sales organization. Kolja Plegt, Chief Commercial Officer, POC, said – “Ever...

Jack Wolfskin, a leading outdoor apparel and equipment brand, is pleased to announce recent leadership and sales team changes to further strengthen its position in the North American market. Elliott Nolan has been appointed the Senior Director of Sales & Marketing...