Boulder, Colo.-based Backpacker’s Pantry, the family-owned maker of gourmet adventure meals, announces its participation in the Spring 2024 Keep it Wild campaign. Organized by The Conservation Alliance (TCA), the week-long initiative aims to raise awareness and funds...
Magda Hernandez
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Z SUPPLY Launches Mother’s Day Campaign
“To Mom, with Love” campaign includes influencer partnerships and charitable giving.
Survey Finds Growing Demand for Shopping Advice from Credible Experts
ExpertVoice, a leading platform connecting brands with influential experts across industries, today released findings from a survey conducted with The Harris Poll revealing dramatic shifts in how consumers make purchasing decisions. The study, which surveyed over...
Dovetail Workwear Partners with Locally
Dovetail Workwear, the largest exclusively women’s workwear brand in the world, announces its partnership with Locally, a leading technology provider bridging online and offline retail, to streamline the way consumers purchase Dovetail’s innovative apparel, while...
BRANWYN Performance Innerwear Debuts the Essential Racerback Bra
BRANWYN Performance Innerwear, the only ethical, sustainable, and next-to-body Performance Innerwear made by and for active women, proudly unveils the Essential Racerback Bra, engineered with a seamless Merino construction to provide unparalleled comfort and support...
10 Over Surf Shop Opens Concept Store in Cornwall
The grand opening follows a successful 18 months of establishing a robust online presence.
Norrøna Partners with Fair Wear FoundationÂ
Norrøna, the four season, family-owned Norwegian manufacturer of premium apparel and gear, today announced its new membership with non-profit organization Fair Wear Foundation. The Fair Wear membership is a key step toward the sustainability targets outlined in its...
lululemon Unveils Team Canada Summer Athlete Kit for Paris 2024
Today, lululemon (NASDAQ:LULU) – in partnership with the Canadian Olympic Committee (COC) and Canadian Paralympic Committee (CPC) – revealed its first-ever summer Athlete Kit for Team Canada ahead of the Paris 2024 Olympic and Paralympic Games. With the launch of the...
KÜHL Launches The Road Less Traveled Video Series
KÜHL, a premium independent outdoor brand, is beyond excited to announce the launch of The Road Less Traveled video series – giving a glimpse into the lives of individuals who value their independence and embrace the challenges that come with it. Today, KÜHL is stoked...
The North Face and icebreaker Introduce Capsule Collection
The North Face and icebreaker, two leading outdoor performance brands and pioneers of natural performance apparel, collaborated on a merino blend adventure wear capsule for Spring/Summer 2024. The collection redefines comfort and performance and is meticulously...
The North Face Unveils 2024 Olympic Climbing Uniforms
Athletes from the U.S., Japan, South Korea and Austria will wear the uniforms in the Paris 2024 Olympic Games.
Outdoor Retailer Innovation Awards Entries Due April 24
The entry window for the 6th annual Outdoor Retailer Innovation Awards is now open, and entries are due April 24. The awards recognize the most innovative new outdoor products, services, and materials introduced in the past year. Enter in 15 categories, including...