Salty Crew has logged a compound annual growth rate (CAGR) of 16% over the past five years according to Globe, and FXD workwear, which started in Australia, is now growing rapidly in North America as well.
Tiffany Montgomery
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Outerknown Targets Surf Specialty with New Wholesale Plan
Outerknown is revamping its wholesale strategy to focus on the surf channel as it looks to take advantage of the white space in the market.
Free People Movement’s Big Growth Plans
The active line from Free People posted eye-popping growth in wholesale and other channels in 2024. Parent company Urban Outfitters Inc. plans to build on that momentum in 2025.
Former Salt Life President Jeff Stillwell Named CEO of Beach & Barn
Stillwell, who built the Salt Life business from the ground up, is also an equity partner in Beach & Barn. He sees a lot of white space given the Western rural trend and all the changes happening in the surf market.
New RVCA Team Includes Many Surf Industry Veterans
President Mark Tinkess shares who is leading the key functions, the evolved strategy, and more.
Sendero Names Jenna Woodhull Chief Merchandising Officer
It’s a big coup for Sendero Provisions Co., the rapidly growing Texas-based apparel brand that mixes outdoor lifestyle and Western influences.
Solo Brands CEO Chris Metz Steps Down After One Year
The company, home to the Solo Stove, Chubbies, Oru Kayak and ISLE brands, named John Larson interim CEO effective immediately.
Reef Bucks Market Trends With Three Years of Double-Digit Growth
CEO Gregg Ribatt and President Mike Jensen tell SESO what is working for Reef as the company prepares to dial up marketing thanks to two new key hires.
Replay: Dick’s Sporting Goods to Shrink Public Lands Store Count
We are re-upping this story that we published in October 2024 after Retail Dive reported on the Public Lands store closures in February.Â
Liberated Bankruptcy Media Storm Hits Industry Hard
A dizzying number of news outlets, including online, print, radio, and television, picked up the story. The fallout is being felt by surf shops that carry Volcom, Billabong, and Quiksilver, independent licensed brand stores that are not closing, and new wholesale licensees.
Demand High for Overland Expo’s Expansion to Southern California
The event appears to be a hot ticket: exhibitor spaces and a limited number of camping spots sold out in early January. In all, 300 exhibitors and 17,000 to 20,000 attendees are expected over the weekend.
Billabong Leadership Update Under New Licensee O5 Apparel
SESO checked in with Ryan Mangan, O5 Apparel senior vice president of action sports, about the addition of Billabong, including who will lead the brand and other key hires, what happens to the athlete roster, and more.