PARK CITY, Utah (Dec. 9, 2022) – Rossignol, the 115-year-old legacy brand and a leader in ski industry innovation, aims to upend industry standards once more with the launch of the world’s most recyclable ski, the Essential. Now available for purchase in limited...
(BOULDER, CO - DECEMBER 1, 2022) - Sweet Protection, the industry leader in high-performance helmets, goggles and technical clothing, announced today that it has signed an athlete partnership contract with three-time Olympian and veteran World Cup Alpine ski racer...
SEATTLE (Dec 1, 2022) — Outdoor Research, the Seattle-based maker of Trusted Gear for you to Thrive Outside, hired Sarah Seifert as VP of E-commerce, effective immediately. Seifert brings more than a decade of leadership in E-commerce and digital marketing strategy,...
The casual lifestyle brand is the latest acquisition by the La Jolla Group.
We are overdue in sharing a tribute to industry lawyer Bryan Friedman of FSG Lawyers who passed away in November after a bout with cancer. Bryan counseled a wide range of action sports companies for several decades and was an industry mainstay.
(This story was updated on 8/29/2023.) The natural performance apparel company appoints former sales rep and industry veteran to lead sales role DENVER (December 6, 2022) – icebreaker, the original merino wool apparel pioneers, announces the appointment of Jamie Baker...
A limited collection of CALIFORNIA LOCOS x Rick Griffin numbered skateboards, apparel, and accessories launched on December 13.
We talk to Ralph Gindi about Bluestar’s strategy for Hurley, how the company has grown the Hurley brand, and if Bluestar wants to acquire Boardriders.
The Arena Group Holdings, a media company that owns Sports Illustrated, TheStreet, Parade Media and others, is acquiring the digital media assets of Adventure Network, in addition to Men’s Journal.
Behind the scenes of this surfing community with Jean-Louis Rodrigues, President of EuroSIMA and Richie Jones, the CEO of vvast.
John John, who used to be sponsored by Dakine in the surf accessories category, is launching a new brand in partnership with the Pyzels and Dan McNamara, the CEO of Pyzel Surfboards.
“We held the show to celebrate the people who are the driving force of our existence,” said Mike West, 686 owner/founder.
