Notable retailers that came to review lines included Backcountry, Bikini Shoppe, Canyon Ranch Resorts, Core Power Yoga, Equinox, Fairmont Hotels, Maui Clothing Company, MGM Resorts, Neiman Marcus, Nordstrom, REI, Road Runner Sports, Splash Hawaii, Sports Basement, and Tyler’s.
A wide range of industry brand and retailers have jumped in to aid those impacted by the devastating wild fires in Los Angeles.
Lots of brands and retailers were on hand as the industry looks for new opportunities and partners given the changes in the marketplace. Several brands looking to take share banded together to throw an industry party that harkened back to more energetic industry times.
Cory Higgins of Jetty believes to move forward, brands and retailers alike need to stop the race to the bottom that comes from overproducing in a quest to chase unrealistic sales goals and trading discounts for retail floor space.
Eddy will join CEO Eric Crane, who is on a quest to transform Birdwell from an obscure direct-to-consumer play to becoming America’s heritage beach brand.
Longtime Boardriders product leader Nadene Wisely joins as SVP of merchandising, design, and development, and former Rhythm sales director Sean Fleuriau is the new senior director of specialty sales for North America.
With over 700 brands exhibiting, and buyer registration tracking significantly above last year, the show is forecast to be the largest January event since 2020.
The new site merges Shop Eat Surf and the Daily by Outdoor Retailer to provide coverage of leading brands and retailers in the outdoor, surf, snow, swim, active, and lifestyle spaces. 
Industry retailers share how Black Friday weekend turned out as the National Retail Federation weighs in on the larger holiday retail picture.
S&P Global Ratings downgraded VF Corp.’s credit rating in large part because of continuing declines at its top four brands, most notably Vans.
Melin co-founder and President Brian McDonell said Checkwood’s track record of building best-in-class teams coupled with her ability to help navigate progressive trendsetting retail partnerships was what melin was looking for.
Show Director Roy Turner shares the impressive lineup of brands that have signed on to exhibit at Surf Expo January including Reef, Olukai, melin, Salt Life, goodr, Salty Crew, Oakley, Katin, Roark, Sun Bum, Outerknown, and many more. Buyer pre-registration is also up 26% year-over-year.
