Patagonia’s Wetsuit Team on Yulex Changes and Strategy

Jason McCaffrey, Hub Hubbard, and Mackenzie Warner talk all things Yulex, with sales having tripled since the company first introduced non-petroleum wetsuits.
Published: October 5, 2023

Kari Hamanaka can be reached at kari@shop-eat-surf-outdoor.com

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Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series