Trump’s Tariffs Will Fall to Consumers, Say Snowsports and Surf Brands

Snow and surf brands and retail experts share how companies are trying to navigate the potential new tariff landscape.
Published: December 1, 2024

President-elect Trump’s plan to increase tariffs will make snow and surf gear that’s made or sourced abroad more expensive to consumers who are already feeling strained by inflation, say stakeholders.

THIS ARTICLE IS AVAILABLE TO OUR EXECUTIVE EDITION MEMBERS.

If you think you are already an Executive Edition member and you’re getting this message, it’s possible your membership is on hold because your credit card expired. You can update your card here. If you have any trouble and need help, please click here to email our customer care specialist.

Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series