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Retailer Backcountry North Focuses on Quality, Full Price Sales, and Up-and-Coming Brands
For outdoor specialty retailer Backcountry North in Traverse City, Michigan, boating on Lake Michigan is a huge draw.…
News April 8, 2024Sendero Provisions Taps Industry Expertise as it Carries Out Growth Plans
The Waco, Texas-based brand with both men's and women's lines brought on execs from Brixton and Vans to…
Executive Edition April 8, 2024Christy Sports to Close All New Mexico Stores
Colorado-based outdoor retailer Christy Sports will close its six stores in New Mexico, the company announced Thursday. The…
News April 5, 2024Nathan Florence Makes “Bet” on Himself with Move to Florence Marine X
The surfer joins his brother and Florence Marine X co-founder John Florence at the surf label.
News April 5, 2024The Top 10 Fastest Growing Brands in Outdoor Specialty Channel
Everybody involved in the outdoor industry knows Hoka, On, and Vuori are selling well. But there are several…
News April 4, 2024Dakine Takes Over Former Rip Curl Space at Hansen Surfboards for Pop-Up Shop
The roughly 1,200-square-foot store comes as Dakine looks to play up its lifestyle offering.
News April 4, 2024Retailer Wanderlust Focuses on Product and Brand Diversification in Changing Market
Owner Luke Mesanko discusses his merchandising strategy that focuses on product trends, quality and innovation - plus what…
Executive Edition April 2, 2024New Owner, New Strategies Drive Growth for Water Stone Outdoors
Holly Fussell recently celebrated the two-year anniversary of buying Water Stone Outdoors in Fayetteville, West Virginia. She bought…
News April 1, 2024Authentic Exec: Boardriders Layoffs Tied to Licensing Transition
The company informed the state of more than 400 layoffs happening through late April as the Boardriders' brands…
Executive Edition April 1, 2024