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VF Corp Adds Former Nike Exec to Board

The North Face parent VF Corp. just added a big Nike Inc. name to its board of directors.…

News October 24, 2023
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Report: Vuori Mulling 2024 IPO

Fast-growing activewear brand Vuori is reportedly talking to bankers about a possible initial public offering next year. A…

News October 23, 2023
Sessions founder Joel Gomez talks about his latest venture 45RPM Vintage.

Sessions Founder Revisits Love for Skate, Snow, and 7 Inches in 45RPM Vintage

Joel Gomez talks about a passion project that’s turning the heads of those who know their skate and…

News October 23, 2023
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From Rihanna to Trail Running, Salomon Works to Balance Performance and Fashion

French-based outdoor brand Salomon is straddling the line between producing high-performing footwear for hiking, trail running, and road…

News October 23, 2023
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Vail Resorts Chief Marketing Officer to Exit

Vail Resorts announced that the company’s chief marketing officer, Ryan Bennett, will no longer be with the company…

News October 19, 2023
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Johnson Outdoors to Exit Eureka Business, Focus on Jetboil

Johnson Outdoors announced that it is exiting its Eureka product lines to focus on the cooking segment, including…

News October 19, 2023
Outerknown is set to open a store at the Marin Country Mart.

Outerknown Readies for Retail Growth

John Moore on why the brand is ramping its physical footprint now, consumer spending trends, and how the…

News October 19, 2023
Element and Polo Ralph Lauren launch unisex apparel collaboration.

Element Collaborates with Polo Ralph Lauren

Element Global Creative Director Rey Gautier discusses why the collaboration with Ralph Lauren made sense and how Polo’s…

News October 18, 2023
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Mammut Aiming for $100 Million in North American Revenue

Swiss mountain safety and outdoor company Mammut is investing heavily in its United States operation, with plans to…

News October 18, 2023
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series