Brands and key retailers turned out in force for the annual VIP dinner put on by Surf Expo and SIMA in Orlando last week.
A wide range of retailers from around the country were invited and several brands choose to participate, including O’Neill, Electric, Costa, Fortress, Reef, Dragon, Billabong, Olukai and Lost.
Retailers invited to the dinner included Ron Jon, Curl, Jack’s, 17th Street, WRV, Sun Diego, HIC, Déjà vu, BC Surf & Sport, Warm Winds, Kokomo, Cleanlines, Tyler’s, Island Water Sports, Coastal Edge, Hi Tech, Archie’s, Modern Skate and K-Coast.
We have photos from the evening in our slide show.

Steve Miller of OluKai and Tom Cooke of Reef

The room was packed with retailers and brand executives

Steve Fisher of Surf Expo and Abbie Crane of Electric

Mark Tinkess of O'Neill, Susan Duvall of Curl, Dave Nash of Sun Diego and Bruce Cromartie of BC

Curt Fry of Kreedom and Dave Schultz of Reef

Emma White Pryor and Gary Rubin of Ron Jon

Tasha Jahrmarkt of Hi Tech and Deanna Jackson of Billabong

Mike Matey of Reef, far right, with the crew from Archie's in Canada, including Jim Archibald, far left

Shannan North of Billabong with Tom and Tyler Brown of 17th Street

Rod Tomlinson of Surf Expo with Abbie Crane and Ian Foulke of Electric

Emma White Pryor of Ron Jon and Sammy Duvall of Curl

D Nachnani of Coastal Edge and Bobby Abdel of Jack's

Dave Koller of Cleanlines in Oregon and Roy Turner of Surf Expo

Roy Turner of Surf Expo gave a nice toast before dinner

Hawaii retailers turned out for the event, including HIC, left, and Deja Vu, right

Tyler's Owner Dale Grimes with Senior Buyer Cara Williams at the VIP Dinner at Surf Expo in 2019 - SES file photo

Patrick Whinnery of Sun Diego, Jimbo Gaskin of Lost, Dave Nash of Sun Diego, Freddie Sipowicz of Lost and Tyler Brown of 17th Street

Steve Fisher of Surf Expo with Brian and Natalie Farias of Farias Surf in New Jersey

Team Costa: Rob Sabin, Travis Owens, Paul Hoobler, Eric Crawford