Sea to Summit Promotes Tracy Brunz to VP Sales, Adds Regional Sales Directors

Published: March 23, 2023

Global adventure equipment brand Sea to Summit announced it has added new sales directors, Seth Quackenbush and Brad Beanblossom, and promoted Tracy Brunz to vice president of sales.

Tracy Brunz will be bumped up from her role as North America director of strategic partnerships and business development to vice president of sales.

Brunz joined the Sea to Summit team in September 2022.

Since then, “Tracy has put her expansive understanding of how to navigate large, complex organizations to work, strengthening and growing Sea to Summit’s strategic partnerships, while ensuring a cohesive sales strategy across the company,” according to the company.

Quackenbush joins the company as regional sales director for the Western U.S. & Canada.

He has held several roles in the snowsports industry, including at Fjallraven and most recently as specialty sales leader at Stanley PMI.

“His deep understanding of the outdoor business landscape in both the U.S. and Canada will make him an excellent addition to the team,” the company said in a news release.

Beanblossom will handle the sales director role for the Eastern U.S., as well as the sporting goods and hunting and fishing categories.

Previously, Beanblossom was director of sales at Pure Fishing, Inc., a provider of fishing tackle, lures, rods, and reels.

“We’re excited to bring Brad’s robust experience and deep industry relationships to Sea to Summit. We look forward to working with Brad as we expand into the Hunt, Fish and Sporting Goods channels,” Brunz said in a release.

Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series