Surf industry retail customer The Buckle Inc. reported a 9.3% increase in net sales for the third quarter of fiscal 2026, driven by double-digit growth in its women’s category. The Kearney, Nebraska-based retailer posted net sales of $320.8 million for the 13-week period ended November 1, 2025, up from $293.6 million in the prior-year quarter.
Regarding consumer sentiment heading into the holiday season, President and CEO Dennis Nelson addressed potential pressure on lower-income shoppers.
“We haven’t seen a big change in our stores,” Nelson said. “The team and guests seem excited about our product response. There’s probably a slight caution in some as our units per sale are off very slightly. But overall, we feel good about it.”
The Buckle’s Q3 Results
Comparable store sales increased 8.3% year-over-year, while online sales grew 13.6% to $53 million.
The company reported a 10% increase in net income to $48.7 million compared to the same period last year.
Gross margin for the quarter grew 30 basis points to 48%.
Category Performance
The women’s business accelerated during the quarter, with sales increasing approximately 19%. This category represented 51% of total sales during the quarter, up from 47% last year.
Growth in women’s apparel was led by denim, which increased roughly 17.5%. Average unit retail (AUR) for women’s denim rose to $86.95 from $81.15 in the prior year. Executives attributed the price increase to strong performance in the Buckle Black Label and other higher price point national brands. Beyond denim, The Buckle saw growth in knits, sweaters, and casual bottoms.
The men’s business recorded its second consecutive quarter of growth, with sales up approximately 1%.
The kids’ category continued to trend upward, increasing approximately 22% year-over-year. Combined accessory sales rose 7.5%, while footwear remained flat.
The Buckle ended the quarter with 442 stores in 42 states.
