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Inside The Industry: Vuori Opens Store Directly Next to Sun Diego

Inside The Industry: Vuori Opens Store Directly Next to Sun Diego

Sun Diego was one of Vuori’s earliest retail partners, and helped launch the brand in the surf channel. We asked Vuori CEO Joe Kudla why Vuori opened in that location,…

Executive Edition October 11, 2023
New Balance Unseats Vans in Latest Piper Sandler Teen Survey

New Balance Unseats Vans in Latest Piper Sandler Teen Survey

Details about which brands are gaining, and which brands are losing ground with teens, according to Piper Sandler’s latest teen survey. Plus, the rising popularity of off-price retailers with the…

Executive Edition October 11, 2023
How EU Sustainability Regulations Will Affect Outdoor Brands

How EU Sustainability Regulations Will Affect Outdoor Brands

For several years, the European Union has been the global leader in developing environmental and sustainability regulations. Though these rules will have a major impact on companies, until recently, their…

News October 10, 2023
Clarus Acquires Outdoor Adventure Brand TRED Outdoors

Clarus Acquires Outdoor Adventure Brand TRED Outdoors

Clarus Corp., parent company of Black Diamond, Sierra, and other outdoor brands, has acquired Australia-based TRED Outdoors, which makes products across the following segments: offroad, 4×4 automotive touring, camping and…

News October 10, 2023

Chubbies Looks for Repeat Success in Latest George Kittle Collab

The men’s apparel brand launched the next collaboration as part of its ongoing partnership with San Francisco 49ers tight end George Kittle.

News October 10, 2023
Vista Outdoor Announces Name for Outdoor Spinoff

Vista Outdoor Announces Name for Outdoor Spinoff

Vista Outdoor Inc., the parent company of 41 brands that make and sell sporting and outdoor lifestyle products to consumers around the globe, announced the name and identity of its…

News October 5, 2023
Outdoor Retailer Releases Education Schedule for Winter Trade Show

Outdoor Retailer Releases Education Schedule for Winter Trade Show

Retail and consumer data, marketing to younger generations, and preseason planning for buyers are just a few of the topics that will be discussed at the upcoming Outdoor Retailer Winter…

News October 5, 2023
PowerBar Founder Back in the Game with Jambar Energy Bars

PowerBar Founder Back in the Game with Jambar Energy Bars

Jennifer Maxwell is returning to the energy bar world with one of the most impressive pedigrees in the market. She and her husband, Brian, founded PowerBar about 40 years ago,…

News October 5, 2023
Patagonia’s Wetsuit Team on Yulex Changes and Strategy

Patagonia’s Wetsuit Team on Yulex Changes and Strategy

Jason McCaffrey, Hub Hubbard, and Mackenzie Warner talk all things Yulex, with sales having tripled since the company first introduced non-petroleum wetsuits.

Executive Edition October 5, 2023
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series