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Bataleon Snowboards Turns 20 as U.S. Business Gains Steam

Bataleon Snowboards Turns 20 as U.S. Business Gains Steam

Low Pressure Studio’s Dennis Dusseldorp talks 20 years making boards, U.S. momentum, portfolio expansion, and why Amsterdam still makes sense for this snowboard company’s headquarters.

News October 17, 2023
X Games Nabs Former North Face Exec for Marketing Role

X Games Nabs Former North Face Exec for Marketing Role

Cara Williamson joins the X Games this week.

News October 17, 2023
Primus Targets Broader Customer Base After Silva Merger

Primus Targets Broader Customer Base After Silva Merger

Earlier this summer, Fenix Outdoor sold camping stove company Primus to the Silva family of brands and Primus became a part of the newly created Primus-Silva Sweden AB Company. Primus,…

News October 16, 2023
Vista Outdoor to Sell Sporting Products Business for $1.91 Billion

Vista Outdoor to Sell Sporting Products Business for $1.91 Billion

(This story was updated on 10/19/2023 and 10/27/2023.) Vista Outdoor, the parent company of 41 brands that design, manufacture and market sporting and outdoor products, today announced it is selling…

News October 16, 2023
Mark Weber to Step Down from Liberated Brands

Mark Weber to Step Down from Liberated Brands

The former global general manager of Billabong Men's, now head of all men's product for Billabong, RVCA, Volcom and Captain Fin at Liberated, is exiting the company to focus on…

News October 16, 2023
Up-and-Coming Brands to Set the Tone at Surf Expo January

Up-and-Coming Brands to Set the Tone at Surf Expo January

Surf Expo released its floor plan and exhibitor list for the January 2024 show last week, and the up-and-coming brands that are looking to unseat the surf heavyweights have got…

News October 15, 2023
Banks Journal Announces Closure

Banks Journal Announces Closure

Co-founder Rama McCabe shared the news on social media Thursday.

News October 13, 2023
Breaking: REI Lays Off About 275 Store Workers

Breaking: REI Lays Off About 275 Store Workers

(This story was updated on 10/19/2023.) REI Co-op laid off about 275 store workers yesterday, cutting its sales lead role across all retail operations. In an email sent to employees…

News October 13, 2023
Mountain Hardwear Revamps Brand as it Hits 30-Year Mark

Mountain Hardwear Revamps Brand as it Hits 30-Year Mark

(This story was updated on 10/19/2023.) Mountain Hardwear is celebrating its 30th anniversary this year, and leadership at the company has been working hard to coordinate the milestone with a…

News October 12, 2023
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series