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The new consumer-protection law: How brands like Quiksilver are managing

Clothing makers and distributors haven't been waiting around when it comes to new laws  requiring lead and phthalate testing of certain products for kids ages 12 and younger. They've been…

Executive Edition May 13, 2013

B4BC partners with Spyder Surf Shops

Press Release:   Redondo Beach, Calif. (March 21, 2012) – B4BC (Boarding for Breast Cancer) has partnered with Hermosa Beach-based surf company Spyder Surf Shops for the Fifth Annual Surf…

News May 13, 2013
Bob Hurley and Roger Wyett on the remaking of Hurley

Bob Hurley and Roger Wyett on the remaking of Hurley

Roger and Bob show us a prototype of a new store opening in Laguna Beach in July, talk about Hurley's sponsorship of the U.S. Open, and explain how Hurley is…

Executive Edition May 13, 2013
SURFING Magazine Swimsuit issue on sale April 3rd

SURFING Magazine Swimsuit issue on sale April 3rd

Press Release:   PRETTY GIRLS MAKE WAVES   SAN CLEMENTE, Calif., March 30, 2012 – The month of April has April Fool’s and Earth Days. It also has Palm and…

News May 13, 2013
Moss Adams partner Frank Kaufman on the CIT situation

Moss Adams partner Frank Kaufman on the CIT situation

I asked Frank Kaufman, a partner in certified public accounting firm Moss Adams, for his take on the CIT situation. Several of Moss Adams' apparel clients are CIT customers.

Executive Edition May 13, 2013
Reef launches Miss Reef app

Reef launches Miss Reef app

Press Release:   (Carlsbad, CA) April 4th - 2012 – Reef is proud to release the first ever Miss Reef Calendar App over two decades after the first Miss Reef…

News May 13, 2013
Special report: What you need to know about the Canadian market

Special report: What you need to know about the Canadian market

Canadians are crazy about action sports, and their economy has held up better than many others during the global recession, making the country an important territory for the action sports…

Executive Edition May 13, 2013
Brixton names new PR Manager

Brixton names new PR Manager

Press Releases:   ADRIANA MATTHEWS NAMED BRIXTON’S PUBLIC RELATIONS MANAGER   Oceanside, CA (April 10, 2012) – The Brixton crew is excited to announce the hiring of Adriana Matthews as…

News May 13, 2013
State of skate shoes – Adio

State of skate shoes – Adio

Adio Vice President of Design and Marketing Dave Ahumada discusses narrowing Adio's category focus, what price points are working for the brand and upcoming Adio projects. Sales Sales have improved…

Executive Edition May 13, 2013
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series